Luke Moore ⋅ Bridgeport, CT U.S. Marine Corps, Corporal ⋅ 4 years served

Since you are a local business, servicing local clients, I would suggest to beef up your Local SEO. (Search Engine Optimization) If you go to getlisted.org and search your business you will see you have not claimed a lot of your local directories. Also your NAP (Name, Address, Phone number is not consistent across the board, For example some directories show you in Milwaukie, OR and others in Portland. Also for your company name you have Empower Painting LLC-Oregon Veteran & Family-Owned on your Google+ where the other ones just show Empower Painting LLC. Best practices would be to have a consistent NAP for both your structured citations and unstructured citations.. Its also recommended to have your NAP on every page of your website in a structured data such as schema.org. As for your call to actions, I see you do offer a free estimate and year long specials. Have you ever considered to put an opt-in form on your website so you build your email list and can market that way? What about a blog, if you go to google and search site:empowerpainting.com this will show you what you have in the Google index. At the moment you only have 3 pages in the index (which matches the 3 pages on your website. A way to grow these pages would be setting up service pages for the 8 services you have on the home page.. and also do blog posts. this will add pages to the Google index and also make Google happy with updated content. Another thing you should look at is your onpage SEO such as your title tags, meta descriptions H1 Headers etc... you should put your geo target in your title tags, Do you have Google webmaster tools and Google Analytics set up? Hope this helps,

Tom Cal, CFA ⋅ San Francisco, CA Army Veteran, Investment Manager ⋅ 25 years experience

Annabel - the courtesy of feedback is requested, Has any of this been helpful?

KJ MacKenzie ⋅ Cincinnati, OH ⋅ 15 years experience

Wow. Dear Annabel and family,
You have a great site! I love the pics you chose and the interactive pics that have a slide show. You have a nice variety of pictures. Some people like to see "before and after" pics . In your next jobs you could take some before , during, and after pics at the same same angle. - with you and/or your Husband in it with your big beautiful smiles. On e wise woman told me people like to hire pleasant people, happy people. I think you and your husband's big beautiful smiles is one of the if not the best selling points on the site

My cousin us supposedly starting up a site for small business - I not sure when but here is his site:

http://www.newvs.com/ - it may be months before it gets going, I am not sure but apparently he has big plans.

BTW I ran a painting business for over 12 years - had up to 20 workers at peak times. If you had any particular questions about the business side I'd be happy to answer them and pass on an info to help. But it looks like are on your way.
Good to see you have your guys in whites - looks professiona.. I tried yellow shirts one year - they looked good but attracted bees!! lol
In the meantime if I think f some other website ideas , I'll pass them along...
I wish you a Merry Christmas and thanks for your service to the country!
God Bless,
Sincerely,
Kieran MacKenzie

June R Massoud ⋅ Burlington, VT School Boards/Teaching, Tutoring Business and Technical Business ⋅ 25 years experience

Hello, I just looked at your website. I would suggest indicating where the painting was done, on the picture, example: exterior of house, grey paint; interior living room walls, beige paint, etc. Also, try to get some lower end clients who are not necessarily super rich. You might get some middle class people as well, with smaller houses and condos. Painting condos is also a good idea, or family homes where there are lots of kids, constantly making a mess on the walls - these require painting more often, therefore, repeat business. Thanks, June R Massoud

Tom Cal, CFA ⋅ San Francisco, CA Army Veteran, Investment Manager ⋅ 25 years experience

Annabel, Any feedback? Mentors love feedback!

Linda Windisch ⋅ Milpitas, CA IBM ⋅ 34 years experience

Your WebSite is very sharp-looking. I am a nit-picker ... so I have a few suggestions:

-some of your interior photos seem to focus more on the furniture, than on the painting. There is one with a baby-gate which seems to dominate the photo. You want people to look at the paint job, not the nice furniture.

- your "About us" page is a list of testimonials/endorsements. Those are good, but when I read and About Us page, I am looking for a statement about who the owners of the business are, what experience you have, what the core values of the company are, why you got into business. I don't see any of that.

-Similar comment on the "Contact Us" page. I am looking for email/phone number. Since you are not a "brick and mortar" business, you don't need address, map, or directions, but you need to put phone number and email in a prominent place on this page.

-I agree with Angela, make the Testimonials a separate page

>>in response to your question about social media: I look at Angie's List and YELP for referrals to contractors.

Tom Cal, CFA ⋅ San Francisco, CA Army Veteran, Investment Manager ⋅ 25 years experience

* Here is an interesting article I read a few months ago.
http://www.nytimes.com/2013/02/28/business/smallbusiness/increasing-sales-by-answering-customers-questions.html?_r=0

* In many ways, it is helpful to think of your company as a small business sales and marketing consulting firm, that currently has two clients. One client happens to operates a panting firm. Another second client operates a paint color selection consulting firm.

https://www.google.com/search?q=portland+oregon+painting

https://www.google.com/search?q=portlan+oregon+paint+color+consulting

* I suggest you craft a comprehensive, integrated, typed "sales and marketing plan". Mentors from score.org can help.

* Your plan should consider the potential utility of these and other resources:
web-site, search engine optimization, angieslist, facebook, google+, linkedin, twitter, permission-based email-marketing, video-marketing, yelp, newspapers, seminars at the local library on painting, door-to-door handshakes and greetings, local groups, church bulletins, flyers, etc.

Email Marketing: Making It Work for You; Portland, OR; December 4, 2013
https://s08.123signup.com/servlet/SignUpMember?PG=1531236182300&P=15312361911427187600

http://portlandor.score.org/mentors

http://portlandor.score.org/mentors/find?keyword=&op=Find+an+email+mentor