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AdvisorNet

Laura Zoerner

Advisor

Role and Company

Senior Product Manager, Baxter Healthcare

Expertise

15 years experience in marketing, advertising, & communications

Location

Littleton, CO

About Laura

I have a BS in Quality Engineering from California State University of Long Beach and an MBA in Marketing and Finance from the University of Southern California.

Having worked in Quality Engineering for 5 years at Mattel, wanted to move over to marketing and felt that the best way to make the transition was to have an MBA. The technical background and hands-on work experience coupled with the marketing skills has allowed me to work in the product development area bringing new products to market.

I've launched consumer products with very short development timelines and strict financial targets, launched new products into new segments with high profitability, and more recently, been working to assess business development opportunities and create strategies for our portfolio of products.

In Denver, we have a unique program that is focused on building leaders and I have been fortunate enough to complete a year long program that built my leadership skills. The Leadership Investment program provided insights tht helped me to determine how I want to lead and grow as an individual and a professional.

I tend to be a highly creative thinker, able to process multiple facets of an issue rapidly focusing on achieving positive outcomes.

As expected, I'm also a high energy person. Along with my full-time job, I have been teaching aerobics for 26 years and strive to maintain a balance between my work commitments and my family/personal commitments. I run half and full marathons throughout the year and try to encourage those around me to embrace activity as part of their life. I am married with two kids that are active bike riders and compete at a national level in the sport.

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Laura's Recent Answers

2 years ago

Does a bad score on the GMAT equate to failure in an MBA program?

These are good answers and I'll add in my own two-cents. I respectively bombed my math portion on the SAT...

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2 years ago

How should I respond to the Salary Requirement question on a job application?

Mike, The first thing I would suggest is to research the position you are going for on a salary website....

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2 years ago

Request: Marketing Informational Interview

Hi Scott! I would be happy to talk with you. I work in marketing and product development and have a...

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2 years ago

What do I need to make a successful transition from the military to a HR career?

That's an interesting transition. From what you describe it seems that you already have a lot of the skills that...

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4 years ago

How do I get more traffic to my website and Facebook business page? I am currently trying to build a following.

There are a lot of good ideas here for you. One other you might consider is to use LinkedIn. If...

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