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What are all the requirements to set up a business (multi blogger) website?


Brenda Gearhart Waldorf, MD

I retired in 2018 and while I don’t want to return to an office job full time, I still would like to keep busy, potentially make some income, and potentially support veteran charities. To meet these goals, I am in the process of developing a WordPress multi- blogging website that will mainly provide two things - storytelling through postcards - AND features on fine art, illustrators and graphic designers who include postcards in their portfolio. I especially want to highlight veteran artists. To date, I have completed my state form for an LLC, asked for bids from website designers and from intellectual property attorneys (I.e. is there any copyright infringement if you show a postcard you purchased in order to tell a story about it? How do you get peoples permission that you photograph while traveling to include on website?)
Is there anything else up front I should do?

I also eventually hope to get advertisements for site and hopefully open an online store where customers can purchase postcards made by, hopefully, many veteran artists.
With any profits made, I would like to donate 30% of any profits to a charity that supports veterans. If I am able to make a profit, what kind of agreement must be in place with the charity?
I was a mental health provider in the military, so I have no business background. Any suggestions will be greatly appreciated!

30 June 2021 1 reply Mentoring



June Webb Washington, DC

Hi Brenda,

First the website is a marketing (on going monthly payment) tool and virtual communication to capture potential clients and it depends how much money you put into to brand and sell your product or services.
Secondly, you want to do research on the business as to pricing ROI ROR. Business is all about the numbers. If your business needs a retail or office space lease, you can expect that to be the biggest money monthly draining factor.
Third, you would have to put money into forming an LLC or a legal tax identity with a particular state and get an EIN number.

Finally expect to spend money and on going money to “feed” your business like a baby for at least three years. Cash flow is one of the most daunting process for new businesses.

These are just some general steps that it takes for a business formation.

Best of luck on your ventures.
Please connect with me on Linkedin if you like.

June Webb

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